FineLine Executes Rapid Fulfillment of 30 Million Cover-Up Labels to Nearly 4,000 Stores for Major U.S. Retailer in Just Four Days 

FineLine Technologies successfully delivered 30 million cover-up labels to nearly 4,000 stores for a major U.S. retailer in only four days.

FineLine Executes Rapid Fulfillment of 30 Million Cover-Up Labels to Nearly 4,000 Stores for Major U.S. Retailer in Just Four Days 

cover up labels

NORCROSS, GA – July 24, 2025 – FineLine Technologies recently completed a large-scale, time-sensitive retagging project for one of the largest U.S. retailers—delivering 30 million cover-up labels to nearly 4,000 individual store locations and 12 fulfillment centers in just four days. This project highlights FineLine’s exceptional service bureau capacity, rapid turnaround capabilities, and dedication to delivering high-quality retail labeling solutions with outstanding customer support.

 

“Getting 30 million labels out the door and into nearly 4,000 stores in just four days is an incredible feat—and one which I don’t believe any of our competitors could have accomplished,” said George Hoffman, CEO of FineLine Technologies. “It was a complex and highly coordinated effort that reflects the investments we’ve made in both technology and capacity to serve our clients with speed and precision.” 

This major U.S. retailer needed a fast, reliable solution to retag products across stores and fulfillment centers. This required custom cover-up labels for hangtags, using a permanent adhesive with opaque stock to prevent bleed-through and resist removal. 

FineLine delivered a labeling solution with speed and precision—ramping up production immediately to meet the project’s tight timeline. The team printed approximately 300,000 sheets of high-opacity labels and packed them into over 7,000 cases, each tailored to the needs of the specific store or fulfillment center. The cases were then shipped using optimized logistics to meet tight delivery windows, including dual shipping methods for certain regions. Store-specific communication memos were also included with each shipment to support accurate in-store execution. This high level of customization ensured every location received exactly what was needed, on time, and ready to use.

A Service Bureau Built for Scale

cover up labels

FineLine’s ability to manage the complex, high-volume labeling project highlights the strength of its U.S.-based production and logistics infrastructure. As a leading RFID and barcode service bureau, FineLine oversees every aspect of the fulfillment process—from data processing and quality control to packaging and store-level distribution—ensuring rapid delivery without sacrificing accuracy. 

“Our clients trust us to deliver at scale, under pressure, and with full attention to quality,” said Hoffman. “We continue to invest in expanding our capacity and capabilities so we can exceed expectations—even on the most demanding projects.” 

With decades of experience and proven execution, FineLine continues to be the trusted partner for high-volume retail labeling programs— especially those with tight timelines and varied store requirements. Whether it’s retagging, repricing, cover-up labels, or RFID and barcode labeling solutions, FineLine delivers results tailored to meet even the most complex challenges. 

Contact us today to find the right labeling solution for your business or visit the Store and DC Repricing & Retagging Solution page to learn more.

 

About FineLine 

FineLine Technologies provides barcode and RFID-integrated labels, tags, packaging, and secure credentials to enhance supply chains, omnichannel fulfillment, POS, access control, and consumer engagement. FineLine produces and delivers billions of tickets and labels annually through its network of global print hubs to companies in industries around the world in less than five days on average. 

With a network of more than 80,000 registered suppliers, customers benefit from fast and easy online order placement, immediate tracking, and valuable analytics for even the most complex business logistics. Learn more at finelinetech.com.

 

Contact: 

Marketing Communications 
marketing@finelinetech.com 
+1 800 500 8687 

 

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