New integrated tags offer design and security advantages

ATLANTA – April 30th, 2013 – A new line of integrated tickets that offers retailers and brands the ability to incorporate UHF, HF-EAS and HF-NFC capability into thicker ply price and promotional tags will be introduced by FineLine Technologies, Inc. at RFID Journal LIVE!, Orlando, April 30th – May 2nd.

The new family of integrated RFID and EAS tags, called SOLID, are converted on color digital or offset presses for sharp clear text and vivid graphics. At the show, SOLID tags will be on display at Impinj Booth # 204 and SMARTRAC Booth # 518.

“SOLID tags will benefit retailers in need of integrated UHF or HF capability for item tagging, mobile merchandising or theft deterrence,” says FineLine CEO George Hoffman. “Digital color printing offers expanded design capabilities, while the thicker ply paper helps mask the chip inside.”

“FineLine will be showing its SOLID UHF tags utilizing new SMARTRAC WebLite inlays with Impinj Monza® 5 tag chips, encoded with the new Impinj STP® 2.0 source tagging platform. “The combination of our STP source tagging platform with FineLine’s SOLID tag technology will provide retailers with many new design options for UHF integrated price tickets, delivered with the speed, service and innovation FineLine’s customers have come to expect,” says Daniel Bowman, marketing director for Impinj’s Software and Solutions.”

Like all FineLine products, the SOLID tag family is compatible with the FastTrak web based ordering platform, which provides 48 hour service, as well as order status visibility from the date the order is received until the shipment is received by the vendor.

About Impinj
Impinj is the leading provider of ultra-high frequency (UHF) radio-frequency identification (RFID) solutions used to identify, locate and authenticate items. Impinj’s RFID products are the world’s most comprehensive and widely adopted; they include tag chips, reader chips, fixed readers, software and innovations that support complete system solutions. Recognized and used globally by retail, pharmaceutical, food and beverage, technology and logistics companies, Impinj products enable numerous broad-based RFID applications including inventory management, counterfeit prevention and the tracking of goods. For more information on Impinj, visit www.impinj.com

About SMARTRAC
SMARTRAC® is the leading developer, manufacturer, and supplier of RFID and NFC transponders and inlays. The company produces both ready-made and customized transponders and inlays used in access control, animal identification, automated fare collection, border control, RFID-based car immobilizers, contactless payment cards, electronic product identification, industry, libraries and media management, laundry, logistics, mobile and smart media, public transport, retail, and many more. SMARTRAC was founded in 2000, went public in July 2006, and trades as a stock corporation under Dutch law with its registered headquarters in Amsterdam. The company currently employs approximately 3,600 employees and maintains a global research and development, production, and sales network.

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